Privacy Policy

Last Updated: May 26, 2026

This Privacy Notice for Melanie van den Heever T/A Moms Who Trade (doing business as Moms Who Trade) ("we," "us," or "our"), describes how and why we might access, collect, store, use, and/or share ("process") your personal information when you use our services ("Services").

This policy applies to your interactions across our entire ecosystem, including when you:

Visit our website athttps://www.momswhotrade.co/or any of our web pages that link to this notice.
Download, install, and use our mobile application (Moms Who Trade), our Facebook application, or our web application dashboard located at app.momswhotrade.co.
Engage with our community features, daily video market briefings, proprietary tools (Trading Calculator, Trade Journal, 30/60/90-Day Goal Tracker), or interactive learning tutorials.

Reading this notice will help you understand your privacy rights and choices. If you do not agree with our policies and practices, please do not use our Services. If you have any remaining questions, you can contact us directly at mel@momswhotrade.co.

WHAT INFORMATION DO WE COLLECT?
HOW DO WE PROCESS YOUR INFORMATION?
WHAT LEGAL BASES DO WE RELY ON TO PROCESS YOUR INFORMATION?
WHEN AND WITH WHOM DO WE SHARE YOUR PERSONAL INFORMATION?
DO WE USE COOKIES AND OTHER TRACKING TECHNOLOGIES?
HOW DO WE HANDLE YOUR SOCIAL LOGINS?
HOW LONG DO WE KEEP YOUR INFORMATION?
HOW DO WE KEEP YOUR INFORMATION SAFE?
DO WE COLLECT INFORMATION FROM MINORS?
WHAT ARE YOUR PRIVACY RIGHTS?
CONTROLS FOR DO-NOT-TRACK FEATURES
DO UNITED STATES RESIDENTS HAVE SPECIFIC PRIVACY RIGHTS?
DO OTHER REGIONS HAVE SPECIFIC PRIVACY RIGHTS?
DO WE MAKE UPDATES TO THIS NOTICE?
HOW CAN YOU CONTACT US ABOUT THIS NOTICE?
HOW CAN YOU REVIEW, UPDATE, OR DELETE THE DATA WE COLLECT FROM YOU?

1. WHATINFORMATION DO WE COLLECT?

Personal Information You Disclose to Us

We collect personal information that you voluntarily provide to us when you register an account on our platform, expressan interest in obtaining information about us, use our tools, or otherwise reach out to us.

The personal information we collect depends on the features you use and may include:

Account Credentials: Names, email addresses, user passwords, and contact preferences.
Ecosystem Inputs: Information you enter manually to run your application features, such as your customized parameters inside the 30/60/90-Day Goal Tracker, inputs in the web-based Trading Calculator, and written logs submitted to your private Trade Journal.

Sensitive Information

We do not collect or process sensitive personal information (such as financial account passwords, health data, racial origins, or religious beliefs).

We provide you with the option to register and log in using your existing social media account details (such as your Facebook, X, or Google logins).

Google API Data: Our use of information received from Google APIs will adhere strictly to theGoogle API Services User Data Policy, including the Limited Use requirements.
Facebook Application Permissions: By default, if you use our Facebook login app, we access your Facebook basic profile information (name, email, gender, birthday, current city, and profile picture URL), alongside any other metrics you explicitly choose to make public.

Information Automatically Collected

We automatically collect certain technical data when you visit, use, or navigate our app and website. This data does not reveal your specific identity but includes device and usage characteristics, such as your IP address, browser settings, operating system type, language preferences, referring URLs, device names, country location, and system activity records.

This automatically logged information includes:

Log and Usage Data: Service-related, diagnostic, and performance information recorded automatically in our servers (such as date/time stamps, pages/files viewed, searches, and device error reports commonly known as "crash dumps").

2. HOW DO WE PROCESS YOUR INFORMATION?

We process your personal information for a variety of critical framework reasons, including:

Account Authentication: To facilitate secure account creation, social login configurations, and overall user profile management.
Platform Operations: To process, store, and display your interactive tracking logs, calculator results, and trade journal data sets across your local application interface.
Vital Interests & Security: To protect system safety, handle error diagnosis, prevent fraudulent account activities, and take action when necessary to protect an individual's vital interests or prevent personal harm.

3. WHAT LEGAL BASES DO WE RELY ON TO PROCESS YOUR INFORMATION?

We only process your data when we have a valid legal reason (legal basis) to do so under applicable global privacy laws.

If you are located in the EU or UK:

The GDPR and UK GDPR require us to define the specific legal foundations we rely on:

Consent: We process your data if you have granted us explicit permission to use your information for a specific purpose. You may withdraw this consent at any time.
Legal Obligations: We process your details where it is necessary to comply with legal mandates, cooperate with law enforcement bodies, or defend our structural legal rights in court.
Vital Interests: We may process info if it is required to protect your safety or the vital interests of a third party.

If you are located in Canada:

We process your data under express or implied consent. You can opt out or withdraw consent at any time. In exceptional regulatory settings, Canadian law permits processing without consent (such as legal subpoenas, fraud investigations, or checking financial abuse risks).

We do not sell your personal data to third parties. We only transfer data in the following operational scenarios:

Business Transfers: We may share or transfer your data in connection with, or during active negotiations of, any business merger, sale of company assets, financing, or structural acquisition of all or a portion of our business to another entity.
The Whop Redirect Ecosystem: To process premium upgrades, advanced group accesses, and subscriptions, our app redirects your interaction to our marketplace on Whop (whop.com). Whop operates as an independent Merchant of Record; your financial purchase history, billing credentials, and transaction processing are handled directly under Whop's standalone Terms of Service and Privacy Policy.
Third-Party Integrations: Our application environment links to external tools and data platforms (such as TradingView, TradingEconomics, HighBlock, Phantom Wallet, Bitget, or Pionex) to help you manually validate your plans. Your data interactions with these sites are subject to their individual privacy frameworks.
Offer Walls: Our application may display a third-party hosted "offer wall" to show virtual rewards or complementary tools. Clicking an offer wall transfers a unique user ID identifier to the provider to prevent fraud and validate task completion.

5. DO WE USE COOKIES AND OTHER TRACKING TECHNOLOGIES?

We use cookies, pixels, and web beacons to ensure system security, save your workspace preferences, avoid interface crashes, and track general usage trends.

Google Analytics

We share minimized site interaction data with Google Analytics to analyze traffic patterns. We may use features such as Google Analytics Demographics and Interests Reporting. You can completely opt out of being tracked by Google Analytics across our Services by visiting theGoogle Analytics Opt-out Page.

If you choose to authenticate your account profile using a third-party network (like your Facebook or X accounts), we capture the specific profile details permitted by that provider. We use these incoming data blocks solely for identity validation inside our own login portal. We hold no control over, and accept no liability for, how your third-party social media provider uses your personal details outside our app environment.

7. HOW LONG DO WE KEEP YOUR INFORMATION?

We preserve your data only for as long as your account remains active and operational. No structural purpose in this privacy notice requires us to keep your personal records for longer than twelve (12) months past the formal termination or deactivation of your user account. Residual data blocks inside secure archive backups are isolated from active processing until automatic deletion occurs.

8. HOW DO WE KEEP YOUR INFORMATION SAFE?

We have implemented adequate technical and organizational security procedures designed to shield any information we process. However, no internet transmission or electronic database environment can be guaranteed 100% secure against hackers or cybercriminals. Sending personal data to and from our website or app (app.momswhotrade.co) occurs completely at your own risk.

9. DO WE COLLECT INFORMATION FROM MINORS?

We do not knowingly market to or solicit information from children under 18 years of age. By using our site or app, you verify that you are at least 18 years old. If we learn that an account has been registered by a minor under the age of 18, we will immediately close the profile and clear the associated logs from our database systems. If you suspect we hold data from a minor, notify us at mel@momswhotrade.co.

10. WHAT ARE YOUR PRIVACY RIGHTS?

Depending on your geographic location (including the European Economic Area, the UK, Switzerland, Canada, and various US states), you possess specific legal rights over your information, including the rights to:

Request clear verification of, and access to a copy of, the personal data logs we hold.
Request the rectification of incorrect profile fields or absolute erasure of your files.
Limit or object to specific data processing pathways.

To submit an official request to update, limit, or delete your files, you can utilize our data subject access process or email us at mel@momswhotrade.co.

11. CONTROLS FOR DO-NOT-TRACK FEATURES

Most modern web browsers feature a Do-Not-Track ("DNT") privacy toggle. Because there is currently no finalized uniform industry standard for recognizing automatic DNT signals, our systems do not currently alter our baseline operational behavior or tracking software upon detecting browser-initiated DNT mechanisms.

12. DO UNITED STATES RESIDENTS HAVE SPECIFIC PRIVACY RIGHTS?

If you live in states with dedicated privacy statutes—including California, Colorado, Connecticut, Delaware, Florida, Indiana, Iowa, Kentucky, Maryland, Minnesota, Montana, Nebraska, New Hampshire, New Jersey, Oregon, Rhode Island, Tennessee, Texas, Utah, or Virginia—you hold specific rights to access your records, fix inaccuracies, export data copies, or delete data files.

California "Shine the Light" Law

California Civil Code Section 1798.83 permits our users who are California residents to obtain from us once a year, free of charge, an inventory of the categories of personal data (if any) we shared with external companies for direct marketing use. To file a request, contact our team in writing using the contact coordinates below.

13. DO OTHER REGIONS HAVE SPECIFIC PRIVACY RIGHTS?

Australia & New Zealand

We process your details under the specific conditions defined by the Australian Privacy Act 1988 and the New Zealand Privacy Act 2020. If you choose not to share required account logs, we may be unable to provision app tools, verify your account identity, or process user settings. You may address any system breach complaints directly to the Office of the Australian Information Commissioner (OAIC) or the Office of the New Zealand Privacy Commissioner.

Republic of South Africa

Our data processing conditions conform to the Protection of Personal Information Act (POPIA). If you are unsatisfied with how we respond to any personal data protection concerns, you have the right to lodge a formal complaint with the high regulatory office of The Information Regulator (South Africa) via POPIAComplaints@inforegulator.org.za.

14. DO WE MAKE UPDATES TO THIS NOTICE?

Yes. We update this privacy framework dynamically to maintain complete compliance with global legal updates. We mark revisions by changing the "Last Updated" target date at the top of this text window. If we introduce material structural adjustments, we will notify you by posting a prominent alert inside your user dashboard dashboard or by directly sending an app alert.

15. HOW CAN YOU CONTACT US ABOUT THIS NOTICE?

If you have questions, comments, or require clarification regarding any point inside this document, you can contact our entity directly via post or email:

Email: mel@momswhotrade.co
Physical Address: Melanie van den Heever T/A Moms Who Trade3 De Beers Avenue, Firgrove Rural, WC 7130, South Africa

16. HOW CAN YOU REVIEW, UPDATE, OR DELETE THE DATA WE COLLECT FROM YOU?

To assert your statutory global rights to access, inspect, update, or permanently delete the personal data blocks we collect and manage, simply complete and submit our official data subject access request process, or contact our security desk at mel@momswhotrade.co. We will review and execute your data requests inside the timelines required under your local geographic privacy law.

TABLE OF CONTENTS